The rumors started last week with a TechCrunch article and today - Disney Paying Up To $763 Million For Social Gaming Company Playdom. So it looks like mouse ears for me and a free trip to Disneyland.
It certainly changes the landscape for social games. Also plays to the theory that the game industry at large is moving toward social games.
Companies that have embraced casual games have been the ones that have been able to revolutionize the games business. Those that have held onto the core games have not. Look at Facebook, they embraced casual games. Apple with the iPhone embraced casual games. Look at the three major consoles. Who won? The Wii. Why? They embraced casual games.
Corner office in Cinderella Castle? Just kidding, congrats :)
Unles you define “embracing casual games” in more detail – then this blog is only playing with words.
Thanks. Now all I have to do is see if these Mouse Ears fit.
Well The New York Times worded it as:
“The purchase continues Disney’s effort to strengthen and diversify its digital media portfolio by betting on casual Internet games, in contrast to more complex games for platforms like Xbox and PlayStation”
http://www.nytimes.com/2010/07/28/technology/28…
Is that any better?